In 2026, the year the football festival opened across three of its cities, Mexico's economy took an unexpected cold shower. First-quarter GDP fell 0.6% from the prior quarter β up 0.4% year-on-year, but worse than any first quarter since 2020. Plan Mexico, the centerpiece of President Sheinbaum's program, is already being tested.
What Happened
A preliminary reading from the national statistics agency (INEGI) on April 30 put January-March growth at minus 0.8%, but the May 22 revised release upgraded it to minus 0.6%. Falling industrial output and weak domestic demand drove the decline. In a May survey submitted to the central bank, private analysts cut their full-year forecast to 1.10% β the third monthly downgrade in a row.
The causes are not singular. Trump-era tariffs β after the US Supreme Court ruled on February 20, 2026 that tariffs grounded in IEEPA were unlawful, the administration switched the same day to a 10% blanket surcharge under Section 122 of the Trade Act; it announced a rise to 15% the next day, but the rate actually applied remains 10% β disrupted exporters' plans. At home, pressure to rein in the fiscal deficit is chilling public investment. The finance ministry projects a deficit of 4.4% of GDP for 2025 and 4.1% for 2026, deferring convergence to its 2.5% long-term target.
Light and Shadow Together
It is not all gloom. Exports are strong, with Q1 export revenue up 17.9% year-on-year. Foreign direct investment tied to nearshoring reached $40.9 billion in the first nine months of 2025, already topping the full-year 2024 record. Employment is relatively stable, and unemployment is low.
Plan Mexico β launched in January 2025 and expanded since β is a strategy to nurture domestic industry and substitute imports. The direction makes sense. But with demand weak, it will take time before the effects show up in the numbers.
The World Cup and a Trade Pact as Keys
Markets point to two near-term recovery factors. One is the World Cup: from June to July, Mexico City, Guadalajara and Monterrey host matches, with hopes of a lift in tourism spending. The other is the renegotiation of the USMCA (the U.S.-Mexico-Canada pact); a favorable outcome would improve exporter sentiment.
Yet both lean on the outside. The World Cup is a one-off boost, and the USMCA carries uncertainty that depends on how the Trump administration negotiates. The medium-term key is how to warm domestic demand while keeping fiscal discipline. The government frames 2026 as the year results start to show, but the first-quarter figures did not concede that easily.
Even with tailwinds blowing from outside, a self-sustaining recovery stays out of view while domestic demand remains cold.
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References
- Quarterly GDP, revised release (May 22, 2026 β BOLETΓN 295/26: -0.6% q/q, +0.4% y/y) β INEGI β inegi.org.mx
- GDP flash estimate (April 30, 2026 β EOPIBT: -0.8% q/q) β INEGI β inegi.org.mx
- Mexico registers 0.8% GDP contraction in Q1 2026 β Mexico News Daily β mexiconewsdaily.com
- Economists Cut Mexico's 2026 Growth Forecast Again β Mexico Business News β mexicobusiness.news
- Plan Mexico turns 1: What Sheinbaum's economic package has delivered β Mexico News Daily β mexiconewsdaily.com
- Anchored Inflation Expectations Help Latin America Weather the Oil Shock β IMF Blog β imf.org
- Mexico GDP Growth Rate (Q1 2026, quarter-on-quarter and outlook) β Trading Economics β tradingeconomics.com
β» This article is the authorβs commentary based on public information. Please confirm the latest figures, dates and procedures with governments and primary sources. Quotations are kept minimal and sources are cited.
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